Apple user base in the US notes slowdown in the first quarter of 2019


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According to new data released today by Consumer Intelligence Research Partners (CIRP), in the first calendar quarter (second fiscal quarter) of 2019 as of March 30, 2019, the iPhone usage base in the US reached 193 million units, compared with 189 million at the end of December. 2018, which means an increase of 2% for the quarter.

At the end of March 2018, the Apple iPhone user base was 173 million units, an increase of 12% over the year, which is not bad, but does not quite correspond to the growth rates of previous years.

A year ago, the installed iPhone user base in the United States increased by a quarter per cent per quarter and 19% over the previous year, indicating a plateau of iPhone users.

“The iPhone base in the US continues to grow,” said Josh Lowitz, CIRP partner and co-founder.

“Compared to the most recent quarters, and especially over the last two or three years, the slowdown in sales of devices and longer periods of ownership means that the increase in the number of iPhones in the US has smoothed out significantly.

The US CIRP base is based on an estimated iPhone sales of 39 million, based on Apple’s iPhone revenue and the average iPhone selling price for the quarter ending March 2019.

IPhone sales slowed, and in January, sales decline during the holiday period forced Apple to take a rare step in reducing the expected revenue forecast. Apple also saw a drop in revenues in the second fiscal quarter (first calendar quarter) of 2019, which brought $ 58 billion from $ 61.1 billion in the same quarter last year.

Apple never provided a specific breakdown of the number of active devices in the United States, but earlier this year the company said that there are 1.4 billion active devices in the world. 900 million of these devices are iPhones.

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